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Showing posts with label blog book sales. Show all posts
Showing posts with label blog book sales. Show all posts

Saturday, December 20, 2008

Garage sales...deception! Buyer beware in West Hollywood...


Whenever I turn up at a garage sale and encounter a raft of assorted used (and new) items strewn about a front lawn, I am inclined to quip:

"Where's the garage?"

Yeah, the joke usually falls flat!

Bright and early this morning, there was something more sinister going down on Orlando Street, though.

As I headed out for coffee and the morning daily at the crack of dawn, I spied a large moving truck - and at least two workers - unloading a myriad of household goods, antiques, and brick-a-brack on a lawn just below Waring Street.

Curious, that!

Instead of marching the goodies straight inside out of harm's way, the gentlemen started to place the items in an eye-catching strategic fashion around the dewy ground.

So, I sauntered over to investigate on the down-low.

Quite a few of the items were of fair quality and gave off the impression of having been "hand picked" for the "yard" sale.

But, the truth really rang home when I overheard a couple of the "handlers" chatting among themselves on the sidelines.

"I gave him a couple of items on commission. He sold the stuff right away, but it took a while to get my money."

"He has some good stuff at that location," the other idly responded.

Clearly, they were talking "shop".

It suddenly hit me like a ton of bricks.

None of the items were cherished keepsakes being offered up for sale, at all.

The whole shebang was shipped in under the cover of darkness that morning - from a handful of second-hand stores and antique shops around town - with the ultimate aim of rustling up a tidy profit in sales in West Hollywood.

I expect the organizers made an agreement with the owner of the house to fork over a percentage of sales in exchange for allowing 'em to facilitate that prime neighborhood location for the weekend event.

Later, when I dashed off to do chores, I even spied hand-crafted signs alerting passers-by and motorists about the "garage sale".

Clever!

The script was in a casual scrawl - and gave off the impression the sign was crafted by a desperate housewife anxious to make-ends-meet - or in the alternative a struggling student looking to unload some unwanted household effects for a fast buck at Christmas.

Gee, what a deception!

Judging from the prices I overheard quoted to the carpetbaggers who spilled out of their cars on the turn-of-a-dime, there weren't many bargains to be had, either.

When one dude scooped up about four books and queried about the price, he fell back a little in amazement when the response zinged back at him.

$30.00.

At yard sales, paperbacks and used books normally go for fifty cents or a buck each. Unless they are adorned with lush color plates inside or fall under the category of specialty books.

Even still, the price quoted appeared a tad steep under the circumstances.

I wonder if the neighbors on the street were clued in about the thriving enterprise underway on their tony residential street?

Surely, the IRS would perk up, if they knew that sale items were being sold - in an organized business venture - without receipts or taxes paid - don't 'ya think?

What will greedy scoundrels think of next?

Monday, June 2, 2008

Blogger...book bin bust. Potential market, though!



Newsweek is reporting that there has been a fall-out in respect to blog book deals.

In support of their argument they note that a gawker.com deal with Atria for the sum of $250,000.00 turned out lackluster sales - 1,000 copies to date.

Christian Lander (Stuff White People Like) was signed by Random House with an up-front pay-out of $350,000.00 based on the fact he reved up a staggering 20 million hits at his site each month. In spite of the fact the book is slated for a release July 1, I determined after a quick google, that amazon.com has already marked down the sticker price from $14.00 to $10.36. To avoid being left high and dry, Barnes & Noble have also slashed their retail tag from $14.00 to $10.71.

Can the quickie sales bin be far behind?

In contrast, the "Hipster Handbook" (by Robert Lanham) has sold 40,000 copies to date. Understandably, a guide with a humorous twist makes for a good gift, great fodder for idle chit-chat at glittering cocktail parties, that sort-of-thing.

Brette Bloom of Kneerim & Williams Agency notes that may be the exception, though, in respect to blogger material.

"The reading experience for a book needs to go deeper," she asserted.

Obviously, if the material between the pages is rife with of old posts and dated news items, the potential for big bucks offers from the major publishers is just about zilch. Common cents - um - sense, don't 'ya think?

Who wants to read old gossip?

Personally, I think there may be a great market for books on blog material that aims high, is somewhat artsy-fartsy, and expresses a unique viewpoint.

If the blogger creations manage to be innovative, strike new ground, and explore new territory on the cutting edge of all that the rich media proliferating on the Internet, that's certainly a plus.

Indeed, a slick glossy tome designed to strategically lend artistic weight to an aesthetically-pleasing coffee table - tagged at about $60.00 bucks max - is not out of the question in my mind's calculating eye.

But then, I waste my hard-earned cash on just about any old trivial thing.

Eureka!

That's it, a blog on trivia! That's never been done before, has it?


Promo for my Sci-fi thriller "The Blog that ate the Planet"...
 
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